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CORMAN CORMAN'S NEW BRAND IDENTITY

CORMAN

Corman reaffirms its dynamism, experience and leadership through a new visual identity

  • The challenge
Rejuvenate the visual identity in order to better fit the company values
 
  • Our approach
To answer this major challenge, we created a new identity that symbolises the endless transformation of fatty material. Dense colours and capital letters affirm both the pride and status of the brand: blue stands for milk, gold for butter…
 
This timeless and clear identity expresses the brand’s values: expertise, innovation and quality. It also addresses all of the brand’s target groups: craftsmen, manufacturers but also Corman group members.

Related expertises
  • Brand strategy
  • Brand essence
  • Brand architecture
  • Brand identity
  • Corporate Branding